International Strategy in the United States

International Strategic Management in the International Business Landscape

Definition of International Strategic Management in the context of U.S. international business and public trade policy: Comprehensive and ongoing management planning process aimed at formulating and implementing strategies that enable a firm to compete effectively internationally.

International Strategy in the International Business Landscape

Definition of International Strategy in the context of U.S. international business and public trade policy: Trying to create value by transferring core competencies to foreign markets where indigenous competitors lack those competencies.